Noosa World Surfing Reserve
Signage and illustration for the reserve that protects Noosa's world-class point breaks.
Noosa World Surfing Reserve stands out for its commitment to preserving the waves, surf zones and surrounding environments. Dedicated in 2020 as one of only a handful of World Surfing Reserves, it sees big crowds in the water during every swell, so its message of Share. Respect. Preserve. needs to be clear and easy to understand for everyone, from locals to first-time visitors.
Surfing is a big part of who we are, so we're honoured to support their initiatives and be a sponsor of their cause. We created new illustrations for the surf etiquette signage and refreshed the signs with a clean, modern look. Together, we're weaving a visual narrative that reflects their unique identity.
Signage that's easy to read at a glance and feels true to Noosa, contributing to the protection of our precious waves and natural spaces.
